The maturity of your organization markedly affects your ability to create a Quest Effect.  Let’s consider an organizational life-cycle model with three phases: start-up, expansion and maturity.  As the organization matures, the opportunity to quest diminishes.  By the time an organization enters maturity, the desire to pursue a quest is often overwhelmed by the need for stability and risk avoidance.  As this happens, the risk of moving into a period of decline intensifies.

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